Archive for '49th btw 6+7th'

Is Oceana’s Lobster Roll Worth the Splurge?

Oceana Lobster Roll Stand
Earlier this week, we noted that Oceana would be joining the lobster roll game by setting up a stand behind the restaurant, serving $15 lobster rolls and $2 cookies. Although The Feast got a first look at these gourmet lobster rolls on Monday, here’s our take on the newest entrant to the burgeoning lobster roll scene.

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Oceana Opens Lobster Roll Stand Today

Oceana Back

If you’re in the mood for a lobster roll for lunch, and frankly who wouldn’t be, lunchers around Rock Center have another option to get their lobster roll fix. Starting today, Oceana will be serving lobster rolls from 11:30-3:00pm from a stand that will operate behind the restaurant (weather permitting), in the public seating space between 49th & 48th St, between 6th & 7th ave.

Despite its 1 Michelin Star and 3 New York Times stars, Oceana will be pricing their lobster roll at $15, a buck cheaper than Luke’s Lobster and Red Hook Lobster Pound. They’ll also be selling a homemade ‘Smooshed’ cookie ($2), which combines two different cookie batters – this week it’s a oatmeal raising and chocolate chip cookie. Beverages will also be available for $3. Cash and major credit cards accepted.

Bapcha Noodle Cart Is Way Better Than It Used to Be

Bapcha Noodle Cart Menu

Last week, we covered the re-design, menu revamp and subsequent price increases at the Bapcha cart (formerly known as Bulgogi & Kimchi, on 49th btw. 6+7th), though we neglected to mention the re-design of the adjoining noodle cart extension. Like big brother Bapcha, the noodle cart has received a matching make-over, though the menu and prices emerged relatively unaffected. The most note-worthy difference, however, is the food.

In my inaugural once-over of the noodle cart, I was lukewarm on the quality of the food. Admittedly I hadn’t returned prior to last week, a decision based entirely on one plate of food- a hot mess of merely adequate jjajangmyeon with truly alarming green soba noodles.  And yet, over the past few months, I’ve noticed with increasing frequency the appearance of Bapcha Noodle Cart ramyun on my co-worker’s desks and the unmistakable whiff of jjampong (spicy seafood noodle soup) around the office. After overhearing a trusted foodie (and Korean) co-worker effusively gush over her order of spicy tuna kimbap, I decided it was definitely time for a revisit.

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Eating Through the Menu at the New Kosher Oasis Cart


The new Kosher Oasis Cart has had an interesting first couple of months. It first appeared on 44th street (btw. 6+7th) at the end of last year, but then like a mirage (or oasis?) it reappeared on 47th, only to disappear and reappear again a few times throughout August. It seems to have settled in over on 47th Street (btw. 6+7th), but it was forced to move somewhere else on Wednesdays (possibly related to the intimidation reported by the local news?)

But what about the food?  I headed over recently to sample a few of their menu items. (And by “sample” I mean stuff my fat face with pretty much everything they make.)

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Obligitory Bulgogi Cart Update


Every few months I gravitate back to the Bulgogi Cart on 49th btw. 6+7th hoping that it will graduate from decent to excellent. Over the year and a half it’s been operating, I think we can all agree on certain conclusions.  1) Their kalbi is much better than their bulgogi.  2) Keeping your expectations low is a good thing.  Not amazing Korean food, but decent considering it’s from a cart.  3) They don’t give you nearly enough kimchee! 

I haven’t been in a few months, but a lunch’er emailed this report yesterday:

I don’t know if you have already been informed, but I walked over to the Bulgogi cart (49th and 6th) to get lunch today and noticed that the prices have increased! Most of the standard fare which was previously $6 has been increased to $7. So now a number 1 with double meat is $9! That is a bit steep for cart food in my opinion, but you gotta respect the effects of the economy.

But wait, there’s more…   Read more »

Souping it Up at Sapporo With My Family’s Soup King

Sapporo, Midtown NYC

On Friday I had lunch plans with my brother, who is hands down the soup aficionado of our family.  I don’t mind soup; he can’t get enough of the stuff.  To decide where we would go for lunch, I sent him a link to Lunch’er Grace’s Ultimate Midtown Soup List, and after careful perusal, he chose Sapporo- so we could try their tantan-men, a Japanese sesame paste broth with pork and scallions.

I hadn’t been to Sapporo (on 49th btw. 6+7th) in awhile so I was happy to oblige. Out of the three Midtown Lunch’ish, sit down ramen places in Midtown (Sapporo, Menchanko Tei and Men Kui Tei) I’d probably rate Sapporo my least favorite, but after this visit, I am starting to really enjoy the charm to the place.  It has a casualness and vibrancy that is missing from the stodgier other two.  And while their ingredients (especially the pork) aren’t as high quality, they do make a mean bowl of soup.

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Street Bentos From the Soon to Open Washoku Cafe

Washoku Cafe 
Chiyoda Sushi Remember when I wrote about the bento boxes Chiyoda Sushi (on 41st btw. Mad+5th) was selling out of plastic tubs on 49th btw. 6+7th?  Well it appears as if the Chiyoda guy has been replaced by another dude selling Japanese bento boxes out of plastic tubs in the same spot.  This new guy is from the Washoku Cafe, a new Japanese lunch place that is opening soon on 37th btw. Mad+5th.  The actual storefront isn’t set to open for a little while, but in the meantime you can sample their food from this random sidewalk vendor.  Every day he’s on 49th btw. 6+7th with different bentos, rice bowls, noodle dishes, sushi and rice balls (omusubi).  Almost everything is $6 to $7.50, and depending on the day he’ll offer anything from eel ($9) to beef bowls ($6), sushi sets ($7.50) to cold udon and soba ($6).

The guy is only out there until around 12:30/12:45 so by the time I showed up yesterday the pickings were slim.  What I got is after the jump…  Read more »

Is Oceana Moving to 1221 Ave of the Americas?

The rumors about the clothing store Strawberry on 49th St. btw. 6+7th closing have turned out to be true, as evidenced by their gigantic closing sale signs.  They will be moving to a new location on Broadway and 54th at the end of August, clearing the way for a “high end” “high profile” seafood restaurant, according to some of the talk going around the building.  This information was made all the more interesting by this, which was printed in the NY Sun today:

Oceana (on 54th St. btw Park+Mad), is moving closer to the heart of Midtown after its lease expires in July of next year. The new space, whose location has not yet been disclosed, will be larger, with 200 seats and room for private dining.

Interesting… that sounds about right. If Oceana does take over the space, then this really has nothing to do with Midtown Lunch, but there is still the business of the former Duane Reade space which is empty on the opposite side of the building. Mini-Sizzler anybody?

Bulgogi Cart on 49th Finally Comes into its Own

It was almost a year ago this week that the infamous “$1 Bulgogi Sandwich Cart” popped up on 49th St. btw. 6+7th.  It disappeared for a little while, and then reappeared- serving cheap plates of bulgogi (Korean stir fried beef), with a weird undercooked yellow rice, and the smallest portion of kimchee (Korean pickled cabbage) I’ve ever seen

It wasn’t until a month later that we got the infamous $1 Bulgogi sandwich, promised by the original sign- but it was nothing more than two pieces of white bread with bulgogi sandwiched in between.  Very disappointing.  Months went by, as they tinkered- raising the price of the pretty mediocre sandwich from $1 to $2, before getting rid of it entirely, and replacing it with a bulgogi sandwich on a roll for even more money.  This might have been good, if it wasn’t for the cucumber, and american cheese they decided to use as condiments.

They introduced a bi bim bap, which was pretty unimpressive, and even kimbap (Korean sushi) appeared on the menu- although they never seemed to have it.  But the real turnaround began with the introduction of Galbi (a thicker cut of Korean bbq’d beef).

The Bulgogi Cart of today, after the jump… Read more »

A Bar Menu Loophole Makes Del Frisco’s a Midtown Lunch!

***UPDATE: The price of this deal has gone up to $11.95 since this piece was written*** 

This is not a typo people.  You are not seeing things.  This week I made an amazing discovery, that adds Del Frisco’s (the enormous, upscale and extremely expensive steakhouse in the middle of Midtown Manhattan) to the list of official Midtown Lunches.  THE Del Frisco’s.  If you work in Midtown you have been to or know someone who has eaten, or more than likely work for someone who has eaten, at Del Frisco’s.  All on the company dime, of course… after all, nobody pays for Del Frisco’s themselves!

Until today.  Do not mistake this for a drill.  This is real.  I have discovered a loophole in the Del Frisco’s cortex that may stop the space time continuum.  There is a meal…. at Del Frisco’s… that is delicious… and filling… that involves steak… and it is $9.95.  I am not shitting you!  While reading Andre Mika’s review of Del Frisco’s for dinner on his blog “Fork New York” I noticed this little mention:

I’ve been preaching about the filet tips and mashed potatoes on the bar menu for 2 years now (yes, they are still there for $10)…

That can’t be, right?  $10?  The burger there is $13.95.  How could steak, in any form be less?  But sure enough- I went to this place where Onion Rings cost $12.95, and poor men dare to dream, and there it was.  Right there in plain English.  At the top of the bar menu…

Filet tips w/ Chateau Potatoes.  $9.95.  Meaning that if you ignore the tax & tip (which we clearly will), eating at the Bar of Del Frisco’s is now… a Midtown Lunch!

Steak tip porn, after the jump… Read more »