It’s fair to say that Midtown is currently in the midst of a ramen bubble that shows no signs of slowing down. Only a few years ago, Ippudo’s opening was a huge deal, we ate at Totto ramen a bit too often, and heck, we even had a celebrity ramen reviewer. Nowadays, the opening of a ramen shop still elicits a reaction, but with the enthusiasm curtailed to a bare simmer.
But we still got excited when we heard about Hinata (159 E 55th St between Lexington and 3rd ave), because they seem to have Totto ramen directly in their cross hairs. The similarities on the menu are striking – both serve a paitan ramen that gets its legs from chickens, a vegetarian ramen, pork buns and the like. And both are cash only, although Hinata’s prices are generally $2-3 higher than Totto’s equivalent.
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