Archive for '43rd btw. Lex+3rd'

Crisp Express Out, Legit Tacos Grand Central In

If someone were to ask me where to find good tacos in Midtown East by Grand Central, I would likely give a halfhearted suggestion for the Oaxaca on 47th + Lex, or one of the many food trucks that parks on that block between Lex and Park, but then the well would run dry. That was why I had low expectations when we got a tip that a new Mexican spot called Tacos Grand Central had taken the place of Crisp Express in the small space on 43rd btw. Lex + 3rd. Would we finally have a go-to place for tacos and burritos?

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Roti Lets You Build Your Own Mediterranean Meals

Last Friday, the Midtown location of Roti Mediterranean Grill (43rd btw 3rd+Lex) finally opened. So, how does Roti’s build-your-own concept stand up? Pretty well, as it turns out.

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Win Lunch For a Year from Roti Mediterranean Grill, Opening Friday

Midtown will be welcoming a new lunch restaurant later this week, when Roti Mediterranean Grill opens on 43rd St. (btw 3rd+Lex) on Friday. Roti is a build-your-own type of place that offers “healthful” Mediterranean cuisine, including pita sandwiches, salads, and rice platters. Andrea has been to the location downtown if you’re interested in reading more. And in celebration of the new location, Roti will be giving away free lunch for a year to one lucky winner, plus free lunch for a month for 10 more.  Enter to win here.

Roti Mediterranean Grill, 142 E. 43rd Street (btw. Lex+3rd)

Simply Sliders Adds More to Its Menu, But Prices Go Up

Simply Sliders, the closet-sized kitchen on 43rd St. (btw. 3rd+Lex), has expanded its menu of belly bombers, and since I was a big fan of their original offerings, I had to try them out. The results were good.

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Simply Sliders Packs Big Flavor In Tiny Burgers

Early this spring, we reported that an exceedingly small new storefront called Simply Sliders was opening on 43rd St. (btw. 3rd+Lex) and we assumed they’d be selling the eponymous miniature burgers. Well, Simply Sliders is now opened and not only are they selling tiny burgers, they’re selling tiny burgers that rival any burger in Midtown (I think so, at least).

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More Salad, Less Ice Cream on the East Side, While Pinkberry Surfaces on the West Side

This awesomeness popped up on the corner of 3rd Ave. & 43rd St.  What exactly is Crisp you ask?  No info on their website, but we get two clues:  “Fast fresh food that syncs your taste with your conscience.”  And, “It’s not what you think.  It’s better.”  Hmm… that’s interesting.  So it’s not an organic version of a generic salad bar/Midtown deli?  It’s better.  Can’t wait…

Just around the corner, on 43rd btw. Lex+3rd, the first Manhattan location of Camille’s Sidewalk Cafe has opened up, a chain with most of its locations in California, Oklahoma, Texas & Florida.  With a menu of fancy wraps, salads, pizzas and panini, I was slightly intrigued by their Bangkok Thai Wrap, until I saw that they add water chesnuts (meh), and provolone (huh?).  Oh well.

Blue Pig says goodbye, while Pinkberry says hello, after the jump… Read more »

Sakae Sushi is Betting That You Care More About Fun Than Value

******************THIS PLACE IS NOW CLOSED***********************

What kind of price do you put on having a fun meal?  It’s not a new question.  For example, are you willing to pay $50 to eat mediocre roast chicken with your hands?  That doesn’t sound like a good deal.  What if there are grown men jousting in the middle of the restaurant?  Hello!  Or perhaps you’d like some chicken and steak stir fry for $30?  I can get that for $7 at any food court.  What if a “Japanese” guy named “Jimmy” prepares and cooks the food right in front of you, throwing the shrimp tails into his giant chef’s hat?  Now that sound likes fun!

In the end Sakae Sushi is no different then Medieval Times or Benihana.  They’re asking how much extra are you willing to pay for sushi when it moves around the restaurant on little colored plates.  Not enough fun?  Let’s throw in computerized ordering!  This sounds awesome.  I love conveyor belt sushi!  And, I also love weird rolls.  And mayo.  And I don’t have to know what I’m eating to eat it.  And that’s what Sakae is all about.  If you like crazy rolls that pair fried stuff with cooked stuff, topped with raw stuff and smothered in some mayo based sauce, then you’re golden.

Loves conveyor belt.  Check.  Loves weird rolls.  Check.  Loves fun.  Check.  I should have loved Sakae Sushi.  Unfortunately, it didn’t quite work out that way.  All the reasons why, after the jump… Read more »

First Look: Sakae Sushi’s Conveyor Belt, Computers & The Full Menu

Have you figured out yet that I’m excited for conveyor belt sushi from Singapore?  It’s not open yet, but after much begging, they finally let me into Sakae Sushi (43rd btw. Lex+3rd) last night for a first look at the conveyor belt and computer system (which they’ve been putting together all week). 

The belt itself, which snakes in a u shape around the entire restaurant, carrying little small plates of sushi to every table, doesn’t actually go back into the kitchen- where all the food is prepared.  There are no sushi bars either.  All the food is made in the back, and brought out by servers to be placed on the conveyor belt.

For those “crazy” people, who don’t want to eat sushi off a conveyor belt, there is a mouse operated computer at each table you can use to order anything off of the menu.  This not only includes freshly made small plates of sushi, but larger things that don’t fit on the conveyor belt as well.

A look at the complete menu after the jump, plus an update on their “Friday” Grand Opening… Read more »

Sakae Sushi Still Not Open… Despite What You Might Read Elsewhere

It looks like we are just days away from the opening of Singaporean conveyor belt sushi chain Sakae Sushi on 43rd St. btw. Lex+3rd.  Already enormously popular in Asia, this will be their first location in the USA, complete with signature computerized ordering and hot water spouts (for refilling tea) at every table, plus the main event… little plates of sushi ushered from seat to seat via conveyor belt.   

Two emails were sent out today about the place, with both Urbandaddy giving the impression that the place is already open (it’s not), while and Thrillist are reporting a Friday grand opening (albeit without hot water spouts, which they report will be installed in the next month).  (Urbandaddy did make a fleeting mention of the Friday opening, so I’ve modified the post to reflect that.  I just didn’t notice it when I read their email.) The photo above was taken at Sakae Sushi today at 2pm, and our sources are saying they *hope* to be open on Friday, but if not Friday- then ”probably” Monday.  With the way red tape works in NYC, I’ll believe it when I see the conveyor belts fired up, and moving little plates of raw fish.  Either way, as soon as I know, you’ll know…

Conveyor Belt Sushi is Coming to Midtown!!!


I may be too excited to type out this post.  Sushi.  On conveyor belts.  In Midtown.  Oh my lord,  my prayers have been answered.  No, not the one where David Chang starts serving Korean burritos out of a cart on 49th St. & 6th Ave,  or the one where Saigon Banh Mi opens a Midtown branch, but doesn’t change their prices.  It’s the dream, where I’m sitting in a Midtown Japanese restaurant, and all the food is circling around me, there for the taking, around and around, each plate begging “Pick me!”  “Take me!” “Don’t I look good?!?”

That’s a good dream.  And hopefully by the end of the year, I will finally get to visit this place while I’m awake.  Sushi Sakae, a very large and famous Singapore chain of Japanese (go figure) Conveyor Belt Sushi restaurants is opening their first U.S. location here in Midtown.  It’s going up on 43rd btw. Lex. & 3rd Ave. and they are hoping to open it by the end of November.

Conveyor belt porn, and a sneak peak, advance look at the U.S. take out menu- after the jump… Read more »