PROFILE: Midtown Lunch’er “Rich”

Every Tuesday we turn over the site to a different Midtown Lunch’er for his or her recommendations for the best lunch in Midtown. This week it’s Rich, a 26 year old radio guy who wishes he was in L.A. (gee, that sounds familiar!)  To be completely honest, as a longtime radio vet who quit his job to do this craziness full time, I have to say I’m kind of shocked somebody under 30 even knows what “radio” is!

Name: Rich

Age: 26

Occupation: Radio

Where in Midtown do you Work?: 46th and 6th

Favorite Kind of Food: I have an unhealthy obsession with Korean Fried Chicken.

Least Favorite Kind of Food: Spent too much time on this question. I don’t think I have one.

Favorite Place(s) to Eat Lunch in Midtown: Liege with spekaloos and bananas at Wafels and Dinges, Pork Sandwich with spicey mayo and that garlic/ginger relish at Schnitzel n’ Things, Chicken and Lamb over rice at both Kwik Meal (on 45th and 6th) and Famous Halal Guys (on 53rd and 6th), Cuban Sandwich at Margon (on 46th btw. 6+7th), Falafel w/ Hummus at Kosher Deluxe (on 46th btw. 5+6th), Taiwanese Chicken at the Cravings Truck, Fried Whiting at Kim’s Aunt Kitchen (on 46th and 6th), Shack Burger at Shake Shack (on 8th and 44th), both the hot and soy garlic drumsticks at Bonchon….OK, I need to stop typing. I’m getting hungry.

“Go-To” Lunch Place You and Your Coworkers Eat at Too Often? Don’t have one particular “go-to” spot, but let’s just say I have enlightened many a co-worker to the virtues of the mobile food vendor industry.

Place(s) you discovered thanks to Midtown Lunch? Most of the places listed above. ML is like my bible, if instead of religion, the bible spread the gospel of LDL cholesterol.

If you could work anywhere (just because of the lunch) where would it be and why? LA for food trucks, East Village for most things cheap, quick, and delicious, anywhere in close proximity to a Chick-fil-a.

Anything you’d like to add? Mac n’ Cheese truck in midtown. Would it work and if so, what do we have to do to get one?

As always, if you want to be next week’s Profiled: Midtown Lunch’er (or know somebody you’d like to nominate), email


  • LA food trucks? hhmmm, isnt Portland a food truck mecca also?

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    If it is not on Midtown Lunch, it is not considered a food truck mecca.

  • Used to be a very good Mac & Cheese place on 7th Ave & 29th St called SuperMac…. in a sign of the pending apocalypse it was replaced by a vegan ass-blemish called Loving Hut

    in other news, jesus wept

    • I was like an O Henry story the day I tried to get Mac and Cheese for lunch from there and realized what had happened!

      • Sarah, beloved, the same exact thing happened to me on a cold wintrey day in Feb. I walked past McLovin Hut 3 times before reality set in


    • Yeah, the go-to mac’n'cheese place is now S’Mac, 12th St and 1st Ave (I know, not midtown! Still close to the L train if you can get to 14th ST.) The buffalo chicken mac and cheese is KILLER, as are most of their dishes.

  • “let’s just say I have enlightened many a co-worker to the virtues of the mobile food vendor industry.”

    Keep preachin’ the good word, brother :)

  • Somebody has to be willing to take the risks and shelling out the dough for a Mac N Cheese truck. Do it, Rich, and don’t forget us Midtowners when you hit it big.

    As long as it’s better than Hamburger Helper, the lines should be warranted!

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    Rich, Thank you for providing such inspiration. This, to me, has been the best profile to date. All I want to do is give my millions of dollars to the city trucks.

    (except to the imposter cart)

  • I’ve thought of that idea before myself–but I don’t think Mac and Cheese is an all year round food. I can’t see it being a big draw in the summer. but if there was a bbq truck that had good mac n cheese—now that’s what I’m talkin’ about….

    • Or…forget the mac and cheese and just give us a great BBQ truck. THAT’S the most glaring omission from the food truck scene in NYC. Daisy Mae’s doesn’t qualify, they just bring out a few items from their restaurant. We need a truck with slow cooked ribs, pulled pork, smoked sausage, smoked chicken, etc…


    (the posted-right-after-Pigiron edition)

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