Cupcake Stop Truck in Midtown Today (With Pudding!?!)
By now I’m sure you’ve heard about the law student, turned cupcake truck owner behind the Cupcake Stop Truck. Originally they were planning on parking the Herald Square Area, but fame is a fickle mistress- and aside from a few TV appearances, where they handed out free minis to passersby, Midtown has been completely Cupcake Stop free. Until today. The Cupcake Stop Truck is selling cupcakes today on 47th and 3rd from now until 6pm tonight (barring any “problems”.)
They were parked near my apartment on Sunday, so I decided to “sample” a box of mini cupcakes. Check ‘em out after the jump…
I have to admit I was originally pretty skeptical about this truck. First, I’m not really on the cupcake bandwagon. Sure, I enjoy frosted cake just as much as the next guy… but I find cupcakes, on the whole, to be pretty dry and not that appealing. I much prefer cookies, or pie, or pudding, or custard, or ice cream, or pretty much just about every imaginable sweet over a cupcake. I was also skeptical because the truck got a ton of big press (cable TV, major publications) before they even sold a single cupcake. Yes the economy is terrible, and it’s interesting that a law school graduate opened a cupcake truck. But what about the freakin’ cupcakes! Are they even good? (What I’m trying to say is the Street Vendor Project busts their ass to get the smallest bit of mainstream media coverage. Law school grad goes into the mobile cupcake business, and every major TV news organization is banging down his door. WTF?)
Well, depsite all that, I can tell you the box of minis kind of won me over. At $1 a piece ($10 for a box of 12), they’re a lot of fun and I liked the unique flavors. None of them were dry, and I especially liked the fluffernutter (peanut butter and marshmallows made from scratch) and the cookie dough cupcake, which had a cookie dough base (nice.) Can’t speak for the large cupcakes though (they could be dry and crappy.)
Today’s flavors: “Lemon raspberry, red velvet, oreo crumb, hummingbird, peanut butter chocolate swirl.
And we’ll have cups of dark chocolate pudding.” Since this is a brand new spot for them, I’d check their twitter account (or the Midtown Lunch Twitter Tracker) before heading out.