Dessert Truck Officially Belongs to the LES
It’s official… the Dessert Truck, which was closed by the city a few months ago over permit issues, is opening a brick and mortar store at 6 Clinton St. on the Lower East Side. I was going to take solace in that fact that we can still get their Chocolate Bread pudding at the RS Hotel, but they’ve now stopped doing that as well. Bummer.
Posted: 1:15 pm, October 2nd, 2009 under Asides, Dessert Truck.
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3 Comments
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I wonder if we’ll see more Truck-to-brick conversions.
Truck is a great way to build word of mouth. Truck all summer, open the doors in the fall. Sounds like a business plan. Looking at you banker cupcake guy.
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Mike, it wouldnt surprise me in the least. I think the schnitz guys would do well in a B&M. Not sure if Cravings can since (supposedly/apparently) there offerings are pretty common in chinatown.
The only problem I can think of is I doubt any of them could do that in midtown due to the prices. Hopefully if they do decide to open up a B&M they’d keep their carts as well.
Sorry Zach!
(good news for me though)