Burgers made from Pat LaFrieda beef are becoming more and more common in Midtown. It’s long been the calling card of Shake Shack, and recently other burger places like Bill’s Bar & Burger and Schnipper’s have used LaFrieda beef to try to separate themselves from the pack. With so many “burger places” using LaFrieda beef, it wasn’t a total shock when Zagat reported that Bread Factory Cafe (on 8th btw. 55+56th) was now advertising LaFrieda beef, even though Bread Factory is an all purpose, generic Midtown deli (minus the by-the-lb buffet), not a place that specializes in burgers. Clearly this situation warranted further investigation.
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