Archive for '40th btw. 5+6th'

Among “Gourmet” Delis And Cafes, Zeytinz Is Relatively Fabulous


Like many of you, upon my arrival on the Midtown Lunch scene, I quickly developed an allergy to the gourmet delis and cafes littering the neighborhood. They all seemed the same. Build-your-own-salad. A grill. Pizza. Perhaps sushi. Of course the deli. Steamtables that immediately bring cattle troughs to mind. (And does anyone know why the steamtable food is often so oily, even when it’s just veg? Is it to make the food appear shiny and therefore deceptively fresh? Or is it to weigh it down so the by-the-pound price goes up?)

Zeytinz Fine Food Market Place (on 40th btw. 5+6th) has some of the usual options you might find at the typical midtown gourmet deli, cafe, or *ahem*, fine food market place. But here, both selection and presentation are superior. Plus, they have some mighty good food, and some very good deals at that! Zeytinz is the go-to place for almost everyone in my office, plenty of Profiled Lunch’ers, and a swarm of others every day. I’d like to take a little time to tell you why.
Read more »

Irish Chocolatier Lily O’Brien’s Comes to Midtown

Just in time for St. Patty’s day, Food in Mouth brings the news that a branch of Lily O’Brien’s Chocolate Cafe has opened near Bryant Park (on 40th btw. 5+6th). I don’t know if the fact that this is an “Irish” chocolate company means anything (maybe everything is filled with liquor?), but Danny tried the hot chocolate and seemed pretty pleased. Apparently it goes pretty well with a cinnamon bun from Cafe Zaiya. 36 W 40th St. New York, NY 10018. 212-575-0631‎ [Food in Mouth]

Bryant Park Le Pain Quotidien Sandwich Size Puts ‘wichcraft to Shame

Le Pain Quotidien

Le Pain Quotidien, the bread/sandwich/salad/bakery chain from Brussels, quietly opened its second Midtown location back in October on 40th St. btw. 5+6th, across from Bryant Park.  It probably wasn’t all that quiet to LPQ fans in the area, but for this hater of expensive Midtown bread/sandwich/salad/bakery chains it went virtually unnoticed.  After Profiled Midtown Lunch’er Janine mentioned it last Tuesday, I thought maybe it was time to go check it out.  While I normally detest paying over $7 for a sandwich, if it’s done right- with really nice ingredients, I will occasionally splurge for something really good. ‘wichcraft  has managed to rope me in despite having tiny sandwiches.  LPQ will have to a little better to lure me away from my goto Bryant Park lunch.

Two sandwiches attempt to be worth $9, and the biggest cookie in Midtown- after the jump…  Read more »