Midtown is Getting a Second Baja Fresh!
And the Baja Fresh invasion of New York City continues… thanks to Midtown Lunchers “Michelle” & “Mike” for sending along this great news: coming soon signs just went up for a second Baja Fresh on Broadway btw. 40+41st. in the old Zest space. As for the first Baja Fresh location (in the old Zen Burger space on Lex btw. 45+46th), the official signage went up at the end of last week and they had an open house for prospective employees yesterday… so we are clearly just a few weeks away. UPDATE: Eater is reporting that the Lexington location will open the day after Memorial Day, and the Broadway location will open sometime this fall.
A photo of the new signage on Lex is after the jump…
Photo courtesy of Lunch’er “FB”
Related:
What To Expect From Midtown’s New Baja Fresh
My Prayers Have Been Answered: Midtown Baja Fresh Confirmation
Posted: 1:40 pm, May 13th, 2009 under Baja Fresh.
23 Comments | RSS comments feed for this post
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23 Comments
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Holler!!!
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I dunno Zach… two locations now…. This has “shitty chain” with food supplied by the lowest bidder written all over it.
I’m thinking an industrialized chain-ified version of the fukinese-franchisees-with-a-tortilla-machine shops that dot every other block on 3rd ave
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mmmmmmmmmmmm homme spa
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….think we know how harry will weened onto solid food….
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New guy is interested if Mamacita actually dreamed about a Geoduck after Wayne put it in her head.
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Nice right around the block from my office!!
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new guy refers to himself in the third person….
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What’s so great about baja fresh? Is it just another chipotle?
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Zach, you’re site is losing credibility by the second as you continue promoting a place that is destined to fail. There’s nothing exciting about Baja Fresh, it sucks. They charge you an upward of 9$ for a flaccid burrito with mostly rice. And that’s in Jersey, I can’t imagine what they’d do in NY. It’s not going to be like Cali, if anything it’ll be worse than Jersey. Get over it.
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^^^ nothing is worse than Jersey… except maybe Long Island city
(awaiting the shit storm!)
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@new guy – I’m going to withhold judgement until I try it… all i know is this. When I lived in L.A., the Baja Chicken Burrito (and that is all I ever order from Baja Fresh) was my goto lunch. I had it at least twice a week, and loved it. Is it “real mexican food”? No. Was it the best burrito in L.A.? Obviously not. But it was a good standby, especially if you wanted a burrito but didn’t want to feel super super gross afterwards.
Now, I have heard that Baja Fresh on the East coast is not nearly as good as the ones on the West Coast… so we’ll wait and see. But I will say this… it beats the shit out of Chipotle and Qdoba. So I welcome them with open arms into Midtown.
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Touche Zach
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Mamacita, FYI, the polluted radioactive waters running from NJ to Long Island City have created a perfect breeding ground for geoducks… I saw one from the ferry that was hung like a Shetland pony
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“I saw one from the ferry that was hung like a Shetland pony” i cant stop laughing wayne…………..
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D….you had to google shetland pony?
Are you From Arkansas?
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There’s that flaccid burrito comment again. someone needs new material
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yeah… we’ve moved on from flaccid burritos to turgid geoducks
Freak mutant turgid geoducks that rule the East River and they are all packing like Ron Jeremy
Run for your lives people … no orifice will be safe
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Go suck a bag of dicks rudy I’m from Brooklyn.
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I will not be eating there, unless it’s sub $8. 2 pretty good actual Mexican places near 40th and bdwy and that weirdass place next to Subway on 41st sells Mexican food also.
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Zach – have you tried the “build your own burritos/wraps” at the Bistro Cafe coincidentally located across from the Lexington Baja Location?
For people who are worried about “flacid burritos, this place lets you pile on as many items as you want into a grilled wrap for only $7.
They are definently fully stuffed (even if you don’t ask for rice and beans) with 4-5 meat choices (steak, grilled chicken, bbq chicken, shredded stew chicken, etc.) and a bevy of vegetable toppings (lettuce, peppers, onions pico de gallo, salsa, corn, mushrooms, guac, mango salsa, sour cream, tomatoes, etc.) and sauces (green sauce, chipotle sauce, hot sauce)
Though I am a friend of Baja (obviously), this place and entered my weekly rotation and could give the Fresh a run for its money.
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I wish delis that make deli burritos would use actual tortilla/buritto wrapping and not that generic sandwich wrap cafeteria junk.
Wow, really??!?
Jesus, Zach must have wet his pants at this news ;-P