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Success! Dessert Truck’s Day 1 in Midtown Goes Off Without a Hitch

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And for the first time in the history of Midtown street food, a cart/truck has found a spot on Day 1 without any trouble whatsoever. The Dessert Truck parked on Park Ave. btw. 51+52nd and sold delicious desserts for 4+ hours today without any hassles. No trouble from the cops. No trouble from other vendors (despite a Mister Softee Truck being parked two blocks away.) And no trouble finding customers. In fact, co-owner Chris told me that sales today rivaled their regular nighttime business. Who said Midtown Lunchers wouldn’t want to stuff their faces with chocolate bread pudding on a Monday?!?

So, if everything goes as smoothly as it went today, The Dessert Truck will be parked in that same spot Monday-Friday 11:30 am to 4pm forrrrreverrrrrrrrr! Keep your fingers crossed…

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10 Comments

  1. User has not uploaded an avatar

    oh f*ck yes. could you imagine the dessert possibilities if all the trucks got together on that block? a truck trifecta! if only they put rum in their mojitos, i’d be set for lunch from here to eternity.

  2. User has not uploaded an avatar

    I bet that honey in red with the hourglass figure will look like the heifer in the steak truck pic within 6 weeks.

  3. User has not uploaded an avatar

    It’s girlie food.

  4. User has not uploaded an avatar

    Black slacks in this heat? Bloody hell…

  5. User has not uploaded an avatar

    FOREVAAARRR?!!!

  6. User has not uploaded an avatar

    I was NOT impressed. $5 dollars for so-called gourmet desserts that tasted like they were made with cheap ingredients. The molten chocolate cake tasted like a melted Hershey’s bar and the creme brulee was just not that interesting.

  7. User has not uploaded an avatar

    oh, leave her alone. she’s with her loverboy, and he’s going to buy her some dessert for lunch, like a good man should.

  8. User has not uploaded an avatar

    Truly amazing desserts, at least taste-wise if not presentation-wise. Some of the best in the city, and I’ve had many.

  9. User has not uploaded an avatar

    Stopped by this truck down at Astor last night. Asked for the chocolate bread pudding, and I think they gave me the molten chocolate instead. Either way, it was just a cup of melted chocolate goop. Tasted fine but definitely didn’t make me want to go back, especially for $5 (plus a $1 tip).

  10. User has not uploaded an avatar

    Its true, the Dessert Truck is here and I just “re-checked” it out. Since I have had the bread pudding, molten chocolate cake and milk chocolate peanut butter mousse – I opted for the coconut tapioca which was excellent – not to be confused with tapioca pudding this is much lighter and suitable for a lunch time dessert. I only mention that because on eater there are numerous jackasses who complained that the Treat Truck Tapioca “was runny and wasn’t pudding at all!” – Ig’nant people.. Sigh.

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