Pop Tarts World Is Now Open?

Today’s New York Times has a ton more info on that Pop Tarts craziness opening tomorrow on 42nd btw 6th+B’way.  Apparently it will have a cafe serving pop tarts sushi (“three kinds of Pop-Tarts minced and then wrapped in a fruit roll-up”) and sandwiches (“marshmallow spread sandwiched between two Pop-Tarts frosted fudge pastries”.) Wow. Just… wow.  [via Eater] UPDATE IN THE COMMENTS: Apparently it’s already open


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