It’s easy to ignore Turco Mediterranean Grill (9th Ave between 43rd and 44th St). From the outside it looks like your run-of-the-mill falafel and kebab joint, which are fairly well represented throughout Hells Kitchen. Lord knows I’ve walked by this place plenty of times without giving it a thought. But as it happened, these guys popped into my radar after a game of seamless web roulette during a late night at the office. Expecting a run of the mill plate of street meat piled onto a stale pita and limp iceberg lettuce, I was pleased to get a plate of ultra moist meat, slightly crisped on the edges, crunchy shredded vegetables, tender grilled peppers, and a fresh, pillowy sesame pita (I would later learn the pita is baked in-house). Despite their out-of-bounds location, I felt that a plate of food that good deserved a visit, and indeed it was worth it.