Taiwanese Chain Coco Fresh Tea & Juice Brings Bubble Tea to Midtown East
About two weeks, Coco Fresh Tea & Juice opened its storefront on 45th, the second US store for this Taiwanese chain. According to commenter “hungryteresa” the chain is considered one of the better chains in Taiwan- meaning its a big score for Midtown East. I managed to stop by last week to check it out.
The minimalist interior is very bright and orange with a few bench seats by the windows. The store doesn’t only sell bubble tea, they’re also offering ice tea, milk tea, and flavored fresh milk-all of which will be very refreshing once summer rolls up in here. Between my two visits, I sampled the banana milk tea and the black tea latte. The banana was flavorful, but not overwhelming, while the black tea latte tasted similar to a milky cup of iced Earl Grey. Though there is a bit of a language barrier, I found the staff helpful even when I was questioning the “pudding tea” (that has dense tapioca added in.) This is definitely the store for the tea-lovers, but its worth a visit if only to watch the fascinating machine they have glue that plastic lid on.
Coco Fresh Tea & Juice, 459 Lexington Avenue, (212) 518-8808
Posted by Blondie at 11:55 am, March 24th, 2011 under Bubble Tea, Coco Fresh Tea & Juice.
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7 Comments
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Flushing location? do you know where exactly?
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Awesome addition to midtown! Coco is THE BEST bubble tea chain in Taiwan, so worth a try. I go there almost every day at 3pm for a pick me up. Try the grapefruit one if you’re feeling fruity..but the basic milk tea with tapioca is always a good standby. Service is nice and quick too.
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Another Shill?
And this isn’t Taiwan but hope they are as good as in NYC as you claim they are over there, stranger.
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@locondcoco: Their Flushing location is on Prince Street by Roosevelt Avenue. It’s right by King 5 Noodle (my favorite restaurant). When I last checked their store two weeks ago it said they were hiring people, but it looked like they were still under construction.
I wouldn’t say Coco is the best bubble tea chain in Taiwan. 50 Lan is pretty popular and there always seems to be a line when I’m there. Regardless, I’m sure Coco is better than the bubble tea you can get at some Chinese restaurants in NYC!
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This is the best one in Taiwan!!! I can’t wait to try it!
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The Flushing location is open, on Main and Roosevelt, in what must be the TINIEST space ever. not sure if thats a satellite location or something.
Blondie,
I’m happy you enjoyed your bubble tea! I’m anxiously waiting for the one in Flushing to open. Maybe I’ll swing by this Midtown location. What was the pricepoint for the teas? I hope it wasn’t more than $3.50. Do they have any kind of loyalty card program?