Tim Hortons Day Update: Dunkin Donuts Not Going Down Without a Fight
After the news broke that Tim Hortons was invading New York City by taking over 13 Riese owned Dunkin Donuts locations, blogs and newspapers exclaimed DOUGHNUT WARS! Personally, I couldn’t care less about the doughnuts or free coffee from Tim Hortons. I just want an ice cappucino! But whatever your morning poison is, there can be no question it’s a war. via the ML comments: “The scene at 50th and 7th this morning, where there is a recently converted Tim Horton’s on the NE side: Tim Horton’s guy giving out free coffee coupon on the NW corner. Dunkin Donuts girl giving out $1 off coupon on the NE corner. Question is, are there still any Dunkin Donuts in midtown?” A second comment answers that question in the affirmative…
“Hilarious, all the Dunkin people swarming the streets (near 50th and 7th) with signs pointing to the nearest Dunkin with $1 off coupons.”
Dunkin might have made a huge miscalculation with these coupons… $1 off is no match for a free coffee. And that’s not all Tim Hortons is offering according to lunch’er Meyekull:
In front of 42nd St Tim Horton’s between Vanderbilt and Madison, I was given 2 coupons for free small coffee (hot, iced, latte, cappuccino) valid till 7/31. Also, they are promoting their Tim Card (gift card). “Buy a $20 card before 7/20 and get $27.50 value.” This represents a future 27.2% discount. Makes sense to stock up on them if you are a T.H. fan.
And according to steveroller, the battlefield extends to the southern reaches of Midtown:
“The War of 1812 #2 is also heating up down by 34th and 8th from what I saw on my way to work this morning. Like FileEditView and MWinston saw, lots of Dunkin dollar off coupons being passed out.”
Oh and in case anyone has noticed yet from the comments above, there seems to be free coffee available at every location VIA COUPONS that are good until the end of the month, despite the PR person insisting there would only be free coffee at Penn Station. (Can you believe a press release would be misleading!?!)
I think I’m going to wait for the dust to settle (or at least wait until I hear their iced cappucinos are up to par) before heading anywhere near a new Tim Hortons location. Anybody give it a test run this morning?
Related:
BLOCKBUSTER: Tim Hortons Set to Invade New York City (Link includes complete list of NYC Tim Hortons locations)
Posted by Zach Brooks at 10:55 am, July 13th, 2009 under Tim Hortons.
12 Comments | RSS comments feed for this post
I bet this has a lot to do with Reise not wanting to pay royalties for the DD franchise. It’s probably very expensive. This is a big loss for DD.