Social Eatz’s Burger is a Splurge Worthy Lunch
One thing we failed to mention during our look at Social Eatz the other week is that there are several menu items that are definitely worth a splurge, because let’s face it – we can’t all be cheapskates all the time (I’m looking at you Zach.) Like luncher Huck, I’m a huge fan of their tomato curry soup ($5) and I agree with our friends over at Immaculate Infatuation that the $12 Bibimbap Burger is a truly good and exciting riff of the classic Korean dish that it gets its roots from. For the lunchers that have the financial means, both of these items are worth a look.
The world is a pretty crazy place right now – whether it’s the disasters in Japan or the possible shutdown of the US government, it drives one to seek comfort food. And one of my go-to comfort foods is tomato soup, which Social Eatz makes more exotic and exciting with the use of Asian flavors, such as curry, Thai green chili, and fresh cilantro to improve upon the familiar tomato flavors. Chef Sosa’s team also coaxes a texture that manages to be simultaneously creamy and silky smooth while still light and delicate. It’s a pricey treat, but a nearly flawless bowl of satisfying tomato soup.
The bibimbap burger also deserves attention. One wouldn’t think the Social Eatz team would be satisfied with serving a conventional burger, so they strive for ambition and creativity, fusing elements of bibimbap, a Korean dish consisting of (usually) beef, fresh and pickled vegetables, and an over easy egg over rice. Additionally, much of the flavor will be derived from gochujang, a spicy sweet Korean chili paste.
This bourgeois burger, for the most part, captures the essence of bibimbap. I’d wished the slow cooked egg were a bit runnier, but the pickled carrots and cucumbers, spiked with a hit of guchujang, gave the burger and egg a lovely nuance of flavors. Like their Kung Pao Wow chicken sandwich, it’s a flavor bomb and messy as hell to eat, yet it holds an unglamorous allure that you’ll crave the next day. Although these items will cause you to break the $10 ML decorum, it’s an enjoyable misdemeanor.
Social Eatz, 232 E 53rd St (btw 2nd & 3rd Ave), 212-207-3339
Posted by Chris H. at 11:45 am, April 14th, 2011 under Burger, Social Eatz.
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When they first opened the $12 burger came with fries, making it not that unreasonable. Sadly I went back for a 2nd visit and it no longer comes with fries (and still costs the same $12 with side of fries costing $4.50 extra). Bummer to say the least.