Shake Shack Soft Opens Over the Weekend
Thanks to Lunch’er Andy for the photo
Enjoy the sight above, because chances are it’s the last time you’re going to see the highly anticipated Theater District Shake Shack (on 44th and 8th) open and not completely packed. Saturday night Lunch’er Andy sent word that the Shake Shack soft opened on Saturday, with NO LINE (probably because they told the New York Times that today was the big day.) Those bastards at the Shack may have cheated us out of the opening day festivities, but I guess we respect their attempt to get the staff up to speed ahead of what we all know is the real opening day… the very first day of Midtown lunching. We expect them to open today at 11 am, which means there will likely be a mob scene at…um… 11 am. I plan on heading over just before noon, to see how things are going (and grab myself a burger.) Stay tuned to Midtown Lunch for live updates.
Posted by Jeremiah White at 8:00 am, July 12th, 2010 under *8th Ave. btw. 43+44th, Shake Shack.
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4 Comments
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There was a steady line of 15-20 people during the lunch hours on Saturday (right after they opened), but nowhere near as long of a line as the park.
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Can someone explain to me why people go ape shit over a fucking hamburger? Maybe Doc Chuck was right… NEW YAWKERS are weird.
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Oh Baby…
I walked past it on Saturday night after midnight…..it looks wicked small….there is no way in hell that it can run smooth with that much space.